Due to so many of you coming to see our friends 1D, we’ll be trialling a new drop off and pick up system to try and keep local road networks as free flowing as possible.
There’s loads of construction works happening across Brum at the moment (all to make our city even better) but it unfortunately puts extra pressure on the roads around Barclaycard Arena and Brindleyplace.
Before the show:
To drop off Directioners please use Level 7 of the North Car Park on King Edwards Road (B1 2AA for Sat Nav users). There will be no parking for the duration of the event on this level.
After the show:
Please tell your Directioners leaving the show to head back to Level 7 of the North Car Park. We will have steward and visitor management teams on site who will be happy to help them. Road diversions will be in place at this point, resulting in a less direct route back to the car park. This and some queuing will unfortunately be unavoidable, but hopefully this trial will make the external roads clearer and your exit a better experience overall.
If you could please avoid parking / stopping on the double yellows we’d be really grateful, as this only adds to congestion on the roads.
Also please be aware that there may be unauthorised merchandise for sale outside the venue; we strongly advise that you don’t purchase these items as they’re not endorsed by One Direction or the Arena and will be of poor quality. Official merch is only available at our stand at Entrance C (canal side) and inside the Arena before and after the show.
Thank you for your assistance and we hope that you have a fab time!